Great Video on Presentations
This is a quick (7 minute) video by Carmine Gallo outlining why Steve Jobs is such a captivating speaker. There is nothing earth shattering here but sometimes it is the simple things that make all the difference. I could not help but think about how this relates to how I present to both sellers and buyers. I am often told that I am very enthusiastic about selling, often speaking quickly and using “wow” words like amazing and awesome. Enthusiasm and excitement about the product you are selling is contagious. If you are presenting to another broker, you don’t want anything to be lost in translation when they present to their client without the benefit of your presence. Make sure you convey exactly how you feel about the property you are selling each and every time, no matter how monotonous it may become. I firmly believe that each time you recite your pitch on a property, it gets more and more refined and more and more clear. Don’t underestimate any lead that comes into your office – sell with enthusiasm at all times.

