Marketing 101
Just got this email from a friend this morning. Not much commentary necessary other than to say that a picture is worth 1,000 words.
Here’s the email:
I don’t know if you got this loopnet blast but it is one of the funniest things I have ever seen. Below are two different blasts that this broker has sent out on this property within a couple of weeks from each other. First, notice the picture. If that doesn’t sell this property I don’t know what will! Then notice the tag lines. Classic! Could be good fodder for the blog.
Note: The tagline in the other blast (which is sitting in the same place as “All offers to be considered….” reads “Thanksgiving Sale- Ask about special pricing.” You can’t make this stuff up.
One more thought: Maybe the broker is trying to say that the property is a piece of shit!



im in love. im getting my check book. what do you think the cyber monday discount is?
[...] #2 read “Will not attempt to go directly to your client.” These guys may need to read my Marketing 101 post to get up to spend on some of the latest trends in marketing commercial real [...]